Katherine Pittman Photography

The Project

Katherine Pittman reached out to me recently to do a complete overhaul on her website. Tired of dealing with unnecessarily complex themes, she wanted a new look with a ton of white space and simple framing, to feature her photography first.  After pouring over a handful of looks she landed on a very clear style.

Functionality

Functionality requirements included fully responsive galleries, a simple contact form, and embedding the login form for her client galleries.

Challenges

The challenge with this was turning out good SEO. Galleries and photos look amazing when you deal with a pro photographer, but SEO requires text.  Unfortunately, the whole “A picture is worth a thousand words” idea still hasn’t caught on with Google’s indexing bots. To overcome this potential challenge I employed many of the standard practices outlined in a great article by YOAST COO and Co-Founder Michiel Heijmans titled “Image SEO – Optimizing Images for Search Engines“.

Results

Today, two weeks after our initial meeting I was able to migrate the site to Katherine’s WordPress host and go live.  She’s thrilled with a site that showcases her work rather than someone else’s theme, and I’ve thoroughly enjoyed being able to quickly turn around a site for such an enthusiastic client.

Screenshots